Recently, Kinder created a small revolution by announcing a brand new concept of surprises designed for his famous eggs. 5 years of research for more than 100 millions eggs per year sold in the world… Better not to make mistakes! ‘Infinix’ is the name given to this innovation that should change the life of numerous […]

When Starbucks arrived in countries with a strong local coffee tradition (like France), it was hard to believe that the American brand could find its place. If bars and ‘bistrots’ are standing still, some of them have been able to transform themselves, attract a new target audience (younger), and live a second life. Within this […]