The New Phalansteries

One sector that never stops reinventing itself is the hotel industry, indifferent to the turmoil of the crisis. This undeniable sign of vitality can be explained by the staggering growth in tourism (post-Covid recovery, Rugby World Cup, the Olympic Games…) and by the spread of a new relationship with time and space among urbanites. What establishment […]

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Beautiday Life

Halfway between beauty and lifestyle, some liquid soaps — that trendy magazines call “hand washes” (much more elegant) — have turned into signs of recognition. We belong to the same taste community. Their scents have become fragrances developed by famous noses, their promises are palpable, somewhere between gentleness and exfoliation. Their glass bottles are shaped to mean […]

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The Triumph of the Gesture

Within the food industry, the coffee sector is undoubtedly the most dynamic. In the beginning were the origins. Each brand came up with its own geographical list, designed to make us dream and provide us with the signs of authenticity that would build its image. Gone, the simplistic days of arabicas and robustas. Coffees from the high […]

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Self-Construction

The headline-grabbing press is all about it, in a tone that is partly new, partly not so good. Having one’s face entirely made-up, or “Full Face”, seems to be the ultimate trend of the moment among (very) young consumers. The Nude movement, at the opposite end of the spectrum, wasn’t that long ago. Full Face was […]

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Jet Lag

You don’t necessarily need to fly to experience jet lag. Lunch and dinner take care of that. In the last century, blue-collar and white-collar workers had lunch at noon, while executives met around 1 p.m. Likewise for leaving the office. When the former couldn’t stay late — they had to cope with family responsibilities or public transport […]

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